Thanks Google, for Supporting our Cause.

Colombia is preparing for what is expected to be one of the biggest protest marches in its history against FARC (Colombian Guerrilla).

Youtube Video: Colombian President Alvaro Uribe and Shakira singing the Colombian National Anthem.

Large crowds of people in Colombia have taken to the streets, some holding photographs of missing loved ones and marching against FARC, demanding the release of all hostages.

The Farc has waged a 44-year civil war in Colombia and still holds 700 captives.

Colombia, Colombians, friends from all over the world, let’s unite to shout loudly:

NO MORE!
NO MORE KIDNAPPING!
NO MORE LIES!
NO MORE MURDER!
NO MORE FARC!

Let’s commit ourselves to join a million voices in this day (July 20th) so we can make a difference, and let the entire world know that we don’t need that “People’s Army” here in Colombia; that FARC is a terrorist group, led by murderers and enemies of the Colombian and World’s People. This is a cause beyond all political interests or colors. It’s a humanitarian cause, encouraged by a simple sense of solidarity, for the sake and welfare of our citizens.”

Best Free Pdf Guides at SEO Practices Blog: SEO, Internet Marketing, Social Media, Blogs, etc.

On this post you will find a list of links to the best Free PDF guides we have found about Search Engine Optimization, Internet Marketing, Social Media Optimization and Marketing, Landing Page Optimization, SEO for Blogs, PPC, Google Adsense, E-Mail, and Keyword Research; for those of you interested in learning the basics and more advanced aspects of SEO/SEM.

This is a list of 14 free PDF guides we have found and posted from renown SEO and SEM Sites like: Google, Marketo, PluraPage, and experts like: Dan Thies, Aaron Wall, Michelle McPherson, John Chow, Andy Beal, etc.

These are the links to the articles where you can find each of the PDF Guides:
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(If you find the information at SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site. Thank you.)
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SEO Guides:
Search Engine Myths Exposed by Jonathan Leger —> NEW!
SEO Fast Start by Dan Thies
Are you Blogging Yet – An SEO Guide for Blogs by Benu Aggarwal
Conversion Rates Best Practices from Omniture.com
Marketing Pilgrim 68 Essays on Improving Search Engine Optimization, Search Engine Advertising, and Social Media Optimization

Social Media Optimization and Marketing Guides:
Beginner’s Guide to Social Media from ICrossing.com
Social Media: Step by Step Guide by Michelle MacPhearson
Viral Copy – How to Build Links in the Social Media Era by Brian Clark of CopyBlogger.com

Landing Page Optimization Guides:
Basics of Landing Page Optimization from PluraPage.com
Best Practices for Landing Page Optimization from Marketo.com

Keyword Research Guide:
Keyword Research and Selection from EmarketingPerformance.com

Pay Per Click Guide:
Creating and managing PPC programs —> NEW!
Adwords 2009: A Brave New World by Andrew Goodman —> NEW!
Google Adwords and Yahoo PPC Tips by Aaron Wall

Google Adsense Guide:
Working with Adsense from Oreilly.com

HTML E-Mail Guide:
Designing, Coding and Delivering HTML E-mail

Blogging Guide:
Blogging to Make Money Online by John Chow

We hope you enjoy the list and reading. Just click on the link to the subject you are interested on and find the link to download the Free PDF Guide. We have reviewed and updated the list.

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(If you find the information at SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site. Thank you.)
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One Million Voices United Against FARC (Terrorist Group in Colombia – South América)

A new Facebook group called “A Million Voices Against FARC” has been making headlines in Colombia in the first weeks of 2008. The group was created by Colombian engineer Óscar Morales, out of indignation over the conditions of hostages held by the paramilitary Fuerzas Armadas Revolucionarias de Colombia (Armed Revolutionary Forces of Colombia / Farc).

Its staggering growth-rate – it gathered some 3,000 supporters in the first twenty-four hours, and at the time of writing has 261,236 virtual members – sufficed to encourage Morales to back up this cyber-protest with physical ones on 4 February 2008. This is taking place simultaneously in forty-five Colombian cities and towns, and rallies in solidarity are also scheduled in 115 cities worldwide (sixty in the Americas, forty in Europe, and fifteen in Asia and Oceania).

Kidnapping is the worst of acts against human dignity, and FARC have kidnapped and kept captive thousands of people over the last years, while they keep growing their drug production and drug traffic business, perpetrating all kinds of crimes and terrorist attacks against people, bringing poverty and misery to our country, which has suffered this plague and humanitarian tragedy for more than forty years now.

Colombia, Colombians, friends from all over the world, let’s unite to shout loudly:

NO MORE!
NO MORE KIDNAPPING!
NO MORE LIES!
NO MORE MURDER!
NO MORE FARC!

Let’s commit ourselves to join a million voices in this group so we can make a difference, and let the entire world know that we don’t need that “People’s Army” here in Colombia; that FARC is a terrorist group, led by murderers and enemies of the Colombian and World’s People. This is a cause beyond all political interests or colors. It’s a humanitarian cause, encouraged by a simple sense of solidarity, for the sake and welfare of our citizens.”

So if you want to support this cause join the group at Facebook:(Un millón de voces contra las Farc – Colombia):

www.facebook.com/group.php

Learn how to use Web 2.0 to help easily achieve Top Search Engine rankings

Check a great free PDF document we found about Social Media Marketing, from Michelle Macphearson of socialmediadaily.com. She shares real, long term methods that work with Social Media like: Myspace, Squidoo, Craigslist, etc.

Michelle Macphearson is a hard worker, honest and outstanding Internet Marketer. She just launched a new program: “30 Minute Backlinks”, with amazing information on how to build permanent one way links for your site.

The Social Media Daily Guide covers the following topics:

-Promotion Basics & Beginning SEO
-Social Bookmarking and Story Submission
-Demo and Teaser Submission
-Video Sharing
-Collaborative Research
-Classifieds
-Content Contribution
-Social Networking

(If you find the information at the SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site.)

The guide is a comprenhensive document, very easy to read and follow:

-Step-by-Step “Checklist” format
-No hype, B.S. or long explanations
-Action-oriented
-Easy enough for a beginner to implement
-Completely FREE
-Resources and Tools to speed up promotion

I’ve already started to follow some of her advices. So go on and download the Social Marketing Guide, please give us some feedback after reading the guide and let us know what you think.

Social Media Step by Step – Free PDF Guide by Michelle MacPhearson of socialmediadaily.com

Social Media has become one of the most important marketing strategies to promote sites. But before you use it you have to optimize your site for social media.

It’s about making your site more easily linkable by implementing certain practices such as making tagging and bookmarking easy, rewarding inbound links, help your content travel submitting it to relevant social media sites, etc.

(If you find the information at the SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site. Also leave your comments, we will like to know what do you think about the information you find here and what other information related to Search Engine Optimization you are interested on… don’t spam us, thank you.)

Rohit Bhargava of Influential Marketing Blog defines Social Media Optimization practices as follows:

Implement changes to optimize a site so that it is more easily linked to, more highly visible in social media searches on custom search engines (such as Technorati), and more frequently included in relevant posts on blogs, podcasts and vlogs.

We found a great step by step guide by Michelle MacPhearson of socialmediadaily.com , it coverts very important aspects such us:

-Promotion Basics & Beginning SEO
-Social Bookmarking and Story Submission
-Demo and Teaser Submission
-Video Sharing
-Collaborative Research
-Classifieds
-Content Contribution
-Social Networking

Don’t forget to bookmark and share this great Site with others, it’s really a valuable guide!

Improving Search Engine Optimization, Search Engine Advertising and Social Media Optimization.

From Marketing Pilgrim a free PDF Guide on Search Engine Optimization, Pay Per Click (PPC) Management, and Social Media Marketing (SMM). It is an up to date collection of marketing articles about strategies and tactics used by remarkable Internet Marketers who participated on Marketing Pilgrim’s Scholarship Contest in the spring of 2007.

Marketing Pilgrim is one of the most outstanding Blogs from Andy Beal, a Blogging and Search Engine Marketing Consultant, who is considered one of the world’s most respected online marketing experts.

I have been busy last few days reading “The Marketing Pilgrim Essays”, it’s really a great, up to date guide for us in the process of learning Search Engine Optimization and Marketing.

The topics of the E-book, so you’ll have an idea of its great value, are:

1. Natural Search Engine Optimization
-The Definition of SEO
-Glossary of a New Paradigm
-Search Engine Optimization Overview
-The Power of SEO
-The Golden Rule of SEO
-The 6 Most Important On-Page Optimization Factors
-How Non-Techies Can Win in SEO
-How to Weather Search Engine Algorithm Shifts well
-Do You Still Optimize Your Site for Search Engines?
-Wednesday Morning Bowl-A-Rama: How to Teach Internet Marketing to Your Grandparents
-SEO Is Nothing but Karma
-My Site Ranks Better Than Yours
-Want to Rank Top in Google? Wear Nike Shoes.
-Estimating the Value of Search Engine Optimization
-10 Shortcuts for Successful SEO
-Free Beer Inside!
-What Do Chocolate-Covered Coffee Beans and SEO Have in Common?
-Press Releases: The Other Paid Search Option
-Have Your Top Competitors Do Some of Your SEO for You
-Most SEOs Are Virgins
-SEO is Pointless (But You Don’t Have to Tell Your Clients)
-Increase Conversion Rates with the Google Website Optimizer?
-Dominating the Long Tail of Local Search with Databases
-Why Will the SEO Industry Change in Two Months? Niche SEO
-Creating an SEM Sidekick That Would Make Batman Jealous!
-Aaron Says
-Keeping Your SEO Clients—How to NOT Get Your Contract Cancelled
-The SEO Article You Shouldn’t Read
-The SEO Article You SHOULD Read—5 Reasons Accountability Matters
-10 Ideas to Smooth Out Even Rough SEO/SEM Projects
-Big SEO Projects—A Strategy To Get Them
-5 Steps to Streamlining Your SEO Process
-SEOTRIZ
-The 7 Deadly Sins That Hurt You as an SEO or SEM
-Two Years Before the Mast: Tales of In-House SEO
-How Much Are We Worth?
-Wishing upon a Star: How the Internet Is Increasing the Ability to Make Our Dreams Come True
-What Do You Want to Be When You Grow Up?
-So You Wanna Be a Search Marketer
-SEM Seeks Compatible Organization for Long Term Relationship
-11 Steps to Becoming a Profitable, Self-Employed SEO
-ERROR 530: We’re Sorry. The Internet Is Fully Optimized. Please Find a New Occupation
-Shhhh! The Dirty Little Secret about SEM/SEO Certification
-SEO 2.0: Marketing, Analytics and the Evolution of the Industry
-The Psychology of SEO
-Internet Marketing 4 P’s 2.0
-New Archenemies? SEO and ROI—Say It Ain’t So, Joe
-Damn You, Andy! How to Win Marketing Pilgrim’s Search Marketing Contest

2. Social Media Optimization
-What Studio 60 Can Teach Us About Blogging
-Free Link Love—To Get It, Give It Up!
-DaveN Goes White Hat
-Linkbait 2.0: The Soul of Linkbait (Part 2)
-5 Ways Jesus Would Promote Himself in the 21st Century
-10 Biggest Master Baiters in the Search Industry
-AIDS Clickathon—A Viral Marketing Strategy to Fight the HIV/AIDS Virus in Africa
-Five Pillars of Social Media Marketing
-My Tips
-The Ultimate Internet Marketing Article

3. Paid Search Engine Advertising (PPC)
-The (Alleged) Miracle of Pay-per-Click Marketing
-Instant PPC Success for the Hometown Hero
-Excuse My French: How to Choose Keywords for Your Regional Market
-Strategize Your Pay-per-Click Campaign for Maximum Profits in 7 Easy Steps
-Are You Making These Costly Mistakes with Your Search Marketing?
-LSSQTFCP (Local Site Seeks Quality Traffic for Conversion Purposes)
-The First 100 Impressions: What Your Paid Keywords Can Tell You
-Bob and Weave Click Fraud Thieves
-Is Google Really Listening?
-Google is Evil

Download Marketing Pilgrim’s Internet Marketing Guide, you will find it a resource of great value to add to your SEO/SEM library.

(Update: The Internet Marketing E-book is not for free any more, it’s just $5 us, but that’s too cheap and it’s a great resource worth having and reading).

Free Guide to Social Media.

In terms of SEO/SEM, Social Media can be defined as a group of online platforms and tools, which have to be taken into account when thinking of starting a Search Engine Optimization and Marketing campaign.

There is a whole lot of new techniques and opportunities to optimize and market our sites with Social Media, we must learn what this is all about, how can we optimize our sites for social media, what are the different types of Social Media sites, what places can we use to market our sites and what is the proper way to do it…

Spannerworks.com presents a great free guide to Social Media, is a PDF document,, where you can find information to start with and get the basics of it. It’s really worth the read.

The Idea behind Social Media is to participate, share, and communicate. It’s about making the Web a social place, where everyone has the chance to participate and join online dialogues on any thinkable subject.

If we look back at the Web before Social Media, it used to be a one way dialogue place, where users where just recipients of information, with very limited options to participate. Today the Web is built with the participation of users, who have the chance to share their knowledge and experiences online.

The guide makes reference to the most important categories for Social Media:

Blogs: Online Journals to write and share information. Blogs are user-generated Websites with a Journal format; they are an easy way to have your own site on the Internet. The most common platforms are: Blogger.com, WordPress.com, Typad.com, Movabletype.com .

Social Networks: Websites integrated usually by individuals or Organizations, gathered around specific subjects and interests. Some of the most known places are: Myspace.com, Hi5.com, Friendster.com .

Content Sites (Folksonomies): Websites to share content online on different topics and interests. Some of the most recognized places are: Digg.com, Del.icio.us, Netscape.com, Youtube.com, Flickr.com.

Wikis: Websites that allow you to build, edit, add, and remove content to a specific page on the site. Some of them are: Wikipedia.com, Wikispaces.com, Wikia.com.

Podcasts: Websites that let you add audio and video files, like Podomatic.com, Podcast.com.

Forums: Websites that allow you to initiate ask questions and participate in discussions on different topics of your interests, some examples are: Fonefunshop.co.uk, Gamehours.com, etc.

So I invite you to check the Basic guide on Social media from ICrossing.com, it’s a PDF document and a good source of information to start getting into the basics of Social Media.

Increasing Traffic to your Blog.

In the Social Media era (new Internet Media), building links to increase traffic to your blog, implies that Internet users are deciding what information gets most publicity; that’s one of the main concepts behind Social Media.

Before the Social Media era, people were passive recipients of information. Today people has the possibility to participate, share, enrich, and be critical about the information they find on the Internet.

Social media exposes all the resources and practices people are using to share information on the Internet. The idea is that when people find information they think are most valuable, they vote for it; which means that the resource people are finding to be more useful is the one that builds most popularity…

Some of the most popular and new Internet Media sites people are using now to share information online are: Wikipedia.org (encyclopedia), Digg.com (shared news), Del.icio.us (bookmarks), Myspace.com (community), Flickr.com (photos), Youtube (video), to mention some of them, using Internet technologies which includes Blogs, Vlogs, Podcasts, Message Boards, that permit users to share information on the Internet.

I found a great resource about building links on the new Internet Media (Social Media) from Brian Clark of copyblogger.com, he is a well known and respected copywriter on the Internet, offering on his blog great copywriting tips and techniques.

Check the Viral Copy – Free guide to building links on the Social Media Era; it’s a PDF document, really worth the read that will help you build your skills of increasing traffic to your Blog.

I have found a good article about the basics of Social media Optimization for seo newbies. Social Media has become a very important source for marketing if it is done the proper way; sites like Digg, Netscape, Del.icio.us can drive good traffic to your site so content can be easily found, distributed and shared by the participants of the community.

Continue reading the guide to social media optimization | digg story