The Google Caffeine Effect

Google Caffeine New Search Indexing System is Live

The Google Caffeine Effect

Google has officially announced today (June 8th 2010) the completion of their new web indexing system called CAFFEINE.

Caffeine is a revamp of Google´s indexing infrastructure and not a change in Google´s ranking algorithms. It is live across all data centers, regions and languages.

So what are the effects of Caffeine:

1. Content is available more quickly, which means they will be indexing and displaying new content published on the web almost instantaneously.

2. Google´s storage capacity has increased because of the way the web is growing today, certainly much faster than anyone could have imagined back when Google first launched.

3. Gives Google more flexibility in storing information. The new Caffeine system provides more flexibility in the type of details that can be stored with a document.

As Matt Cutts mentioned to Vanessa Fox: “What´s exciting about Caffeine though is that it allows easier annotation of the information stored with documents, and subsequently can unlock the potential of better ranking in the future with those additional signals”

And this is not over yet, Google has built Caffeine with the future in mind…watch out for more and more changes in the months to come.

Related Posts


#1 Real Estate on 06.10.10 at 11:17 am

Thanks for your refreshingly straight talk on SEO.

#2 Gustavo on 06.11.10 at 11:00 pm

Hi Real State thanks for your comment, had to take the link out though.

#3 Seospidy on 06.27.10 at 6:09 pm

Thanks for Quality resource. Google Caffeine is fantastic.

#4 Hawaii Web Design Company on 09.05.10 at 7:24 am

For user Google caffeine updates are really fruitful and effective they find their personalized search but for SEO men now it the time to change their strategies to get their site SEO on top rank….
Website Development Services, Custom Website Design Solutions Hawaii

#5 B2b News on 09.07.10 at 8:29 am

can you provide more details about caffeine, the whole effects of caffeine on seo is still uncleared to me

#6 car transportation services on 12.06.10 at 6:52 am

I will post this story to Societyweb account and here I recommend and appreciate your knowledge and effort to write this excellent article. Thanks

#7 Model Makers on 04.20.11 at 6:48 am

I think this post will be a fine read for my blog readers too, could you please allow me to post a link to my blog. I am sure my guests will find that very useful.

#8 on 12.19.11 at 6:36 am

Very Interesting. New to me. will make a note of it.

#9 Vikas Rana on 02.18.12 at 12:10 pm

Its, very much interesting and new to me
thanks alot

Leave a Comment