Entries from March 2008 ↓

Best Free Pdf Guides at SEO Practices Blog: SEO, Internet Marketing, Social Media, Blogs, etc.

On this post you will find a list of links to the best Free PDF guides we have found about Search Engine Optimization, Internet Marketing, Social Media Optimization and Marketing, Landing Page Optimization, SEO for Blogs, PPC, Google Adsense, E-Mail, and Keyword Research; for those of you interested in learning the basics and more advanced aspects of SEO/SEM.

This is a list of 14 free PDF guides we have found and posted from renown SEO and SEM Sites like: Google, Marketo, PluraPage, and experts like: Dan Thies, Aaron Wall, Michelle McPherson, John Chow, Andy Beal, etc.

These are the links to the articles where you can find each of the PDF Guides:
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Download Landing Page Optimization Handbook: Basics 101 from PluraPage.com

A landing page is any page that a visitor lands on in a Site after clicking on a PPC ad or an e-mail link or a banner or a search result. The importance of a landing page has to do with certain characteristics a page must have in order to have better conversion rates (optimization).

Some of these aspects to have in mind when building a landing page are:

Title, body content, images, call to action buttons, testimonials, trust icons, etc. It’s about knowing where in exactly in the page should this items be placed in order to have better conversion rates.

This Free PDF guide contains the following aspects:
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(If you find the information at SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site. Thank you.)
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Continue reading →