We found a great video from Michael Gray where he approaches the Duplicate Content issue and how to build a healthy Site Structure.
Having a healthy Site Structure will include avoiding any duplicate content issues . When the same content is displayed under different URL’s, we would say that the Site is having duplicate content issues which is one of the reasons why many pages of a Site don’t show up in search engine results. For example when the same article in a Blog is displayed under different categories:
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Best Free Pdf Guides at SEO Practices Blog: SEO, Internet Marketing, Social Media, Blogs, etc.
On this post you will find a list of links to the best Free PDF guides we have found about Search Engine Optimization, Internet Marketing, Social Media Optimization and Marketing, Landing Page Optimization, SEO for Blogs, PPC, Google Adsense, E-Mail, and Keyword Research; for those of you interested in learning the basics and more advanced aspects of SEO/SEM.
This is a list of 14 free PDF guides we have found and posted from renown SEO and SEM Sites like: Google, Marketo, PluraPage, and experts like: Dan Thies, Aaron Wall, Michelle McPherson, John Chow, Andy Beal, etc.
These are the links to the articles where you can find each of the PDF Guides:
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Download Landing Page Optimization Handbook: Basics 101 from PluraPage.com
A landing page is any page that a visitor lands on in a Site after clicking on a PPC ad or an e-mail link or a banner or a search result. The importance of a landing page has to do with certain characteristics a page must have in order to have better conversion rates (optimization).
Some of these aspects to have in mind when building a landing page are:
Title, body content, images, call to action buttons, testimonials, trust icons, etc. It’s about knowing where in exactly in the page should this items be placed in order to have better conversion rates.
This Free PDF guide contains the following aspects:
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We all realize how important blogging has become in the last few years. We found another great SEO Guide to Blogging by Aaron Wall. As you all know Search Engine Optimization (SEO) “is the process of improving the volume and quality of traffic (visitors) to a web site from search engines via “natural” (”organic” or “algorithmic”) search results for targeted keywords”: SEO defined by Wikipedia
We’re sorry, some times it takes us a while to post on the SEO practices Blog and it´s because of too much work and studying we keep doing every day to keep ourselves up to date on the subject, but we only want to deliver quality information and resources for our visitors.
Make sure you also check our guide to blogging resources for beginners, it gives you first hand information on best resources to get blogs, how to start them, SEO for blogs, finding and writing content, promoting your blog, social networks for blogs and some SEO tools for blogs.
Any ways the free SEO guide to blogging by Aaron Wall covers the following topics:
(If you find the information at SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site. Thank you.) Continue reading →
You can go check for the new wordpress upgrade at: http://wordpress.org/download/, just follow their step by step best practices, it should be easy and takes no more than 15 minutes.
(If you find the information at SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site. Thank you.)
(If you find the information at the SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site.)
One Million Voices United Against FARC (Terrorist Group in Colombia - South América)
A new Facebook group called “A Million Voices Against FARC” has been making headlines in Colombia in the first weeks of 2008. The group was created by Colombian engineer Óscar Morales, out of indignation over the conditions of hostages held by the paramilitary Fuerzas Armadas Revolucionarias de Colombia (Armed Revolutionary Forces of Colombia / Farc).
Its staggering growth-rate - it gathered some 3,000 supporters in the first twenty-four hours, and at the time of writing has 261,236 virtual members - sufficed to encourage Morales to back up this cyber-protest with physical ones on 4 February 2008. This is taking place simultaneously in forty-five Colombian cities and towns, and rallies in solidarity are also scheduled in 115 cities worldwide (sixty in the Americas, forty in Europe, and fifteen in Asia and Oceania).
Kidnapping is the worst of acts against human dignity, and FARC have kidnapped and kept captive thousands of people over the last years, while they keep growing their drug production and drug traffic business, perpetrating all kinds of crimes and terrorist attacks against people, bringing poverty and misery to our country, which has suffered this plague and humanitarian tragedy for more than forty years now.
Colombia, Colombians, friends from all over the world, let’s unite to shout loudly:
NO MORE!
NO MORE KIDNAPPING!
NO MORE LIES!
NO MORE MURDER!
NO MORE FARC!
Let’s commit ourselves to join a million voices in this group so we can make a difference, and let the entire world know that we don’t need that “People’s Army” here in Colombia; that FARC is a terrorist group, led by murderers and enemies of the Colombian and World’s People. This is a cause beyond all political interests or colors. It’s a humanitarian cause, encouraged by a simple sense of solidarity, for the sake and welfare of our citizens.”
So if you want to support this cause join the group at Facebook:(Un millón de voces contra las Farc - Colombia):
Learn how to use Web 2.0 to help easily achieve Top Search Engine rankings
Check a great free PDF document we found about Social Media Marketing, from Michelle Macphearson of socialmediadaily.com. She shares real, long term methods that work with Social Media like: Myspace, Squidoo, Craigslist, etc.
Michelle Macphearson is a hard worker, honest and outstanding Internet Marketer. She just launched a new program: “30 Minute Backlinks”, with amazing information on how to build permanent one way links for your site.
The Social Media Daily Guide covers the following topics:
-Promotion Basics & Beginning SEO
-Social Bookmarking and Story Submission
-Demo and Teaser Submission
-Video Sharing
-Collaborative Research
-Classifieds
-Content Contribution
-Social Networking
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Download Free PDF Guide: “10 tips to Optimize your Site” From FutureNowInc.com
Website Optimization is not only about titles tags, meta-tags, keyword density, h1s, h2s, h3, etc.; they are part of the optimization process but there are other aspects you might want to check for your site if you want to increase your conversion rates.
We found a short but very concise free PDF Guide from futurenow.com, they mention a list of 10 common problems they find everyday when analyzing websites and some tips on how to solve them. These are the main topics found on the Guide:
1-Have the exact words on your copy that excite your visitors
2-Build great calls to action
3-Show high quality images of your products
4-Create clear, enticing and relevant Headlines
5-Enable customer reviews
6-Optimize your check out process
7-Create a good customer service experience (before, during and after the buying process)
8-Always test your site pages (titles, images, copy, etc) to find out which ones convert better.
9-Improve your Site’s Web forms.
10-learn more about your customers, not just demographics but their emotional motivations for buying.
With this guide you will learn:
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We found a great resource for building links in 2008. It discusses a new series of techniques and tricks you didn’t know about.
Link Building is one of the most important aspects you have to have in mind and develop permanently when you want to rank in high positions on Search Engines like Google, Yahoo, MSN, Ask, etc.
What’s important when building links is to have in mind aspects like: Relevancy and quality of the link.
Here are the tricks and techniques to build links in 2008, the author explains each one of them thoroughly so you can start using them for your sites:
(If you find the information at the SEO Practices Blog useful, please help us support it by giving this Blog some “Link Love”: Linking to us or bookmarking our site.)